Student/PR

What Happens When you can’t Adjust to Changing Times?

Sadly, a store which was once one of the biggest players in the worldwide toy industry, has announced they are going in to administration this week - Toys R Us. The company announced that after failing to find a buyer and meet a £15m tax bill, the store will now enter an 'orderly wind down'… Continue reading What Happens When you can’t Adjust to Changing Times?

Student/PR

How Yik Yak Demonstrated the Importance of Honing in on your USP

If you're a post-teen student like me you may or may not remember the worldwide popular app 'Yik Yak', which when I started uni was insanely popular amongst students for its humor appeal and ability to give like minded students a common ground to converse upon. What interests me about this particular business however its… Continue reading How Yik Yak Demonstrated the Importance of Honing in on your USP