Where did public relations come from and where is it headed?
Student/PR

Public Relations – Where Did it Come From & Where is it Headed?

Public Relations, one could argue has been around since the dawn of time. Ever since humans have been able to talk they’ve been able to persuade. But, when did we begin to make a business out of it, and where is it headed? So, what is Public Relations? First things first, what is PR? Defined by the… Continue reading Public Relations – Where Did it Come From & Where is it Headed?

Student/PR

A MAGA Bad Idea?

Pardon the in-bad-taste pun in the title, and try not to let it distract you from the matter in hand. Whether you're a K.W. fan or not, you'd still have to be kinda' a hermit to have let his recent Twitter activity slip your eye. Ahead of his latest product launch, Kanye has took to… Continue reading A MAGA Bad Idea?

Lifestyle

How to Improve your Domain Authority

Having worked in digital PR for a while, I've picked up quite a bit, especially in terms of SEO and SERPs etc. One of the most interesting things I found out about however was Domain Authority, a term i'd not heard of before working but could have done with knowing about as a blogger. So,… Continue reading How to Improve your Domain Authority

Student/PR

Who Needs Social Media, eh?

So you've probably heard about Wetherspoons and their oh-so-bold move of deleting all social media this week. The popular pub chain resides in my heart, I mean, i'll always have a soft spot for Spoons and I personally can completely back their decision to 'ghost' all forms of social media. Wetherspoons dropped the 'bombshell' literally… Continue reading Who Needs Social Media, eh?

Lifestyle

Three Cheers for Three Years

The saying 'time flies' couldn't ring more true when it comes to my university experience. I literally blinked and it was over. Don't get me wrong, whenever I heard that from a family member or an older friend I had to force myself not to eye roll, yet here I am three years down the… Continue reading Three Cheers for Three Years

Lifestyle

How to Grow Your Blogging Outreach

I had a slow yet steady start on my blog but finally after a year I feel like I'm really getting there. Blogging isn't easy and the more you want out of it (e.g. sponsors), the harder you'll have to work to get there. There will be times where you'll think what's the point but… Continue reading How to Grow Your Blogging Outreach

Student/PR

A Not-So Unfortunate PR Plan

PSA: my new favourite Twitter account, (as of today) is the Series of Unfortunate Event's page. I often talk about what happens when brands get their PR wrong, but what happens when they get it right? I often see a lot of good PR, I mean, it's all around us every day (whether you realise… Continue reading A Not-So Unfortunate PR Plan

Student/PR

This Years Best April Fools Stunts

The 1st April is always a good time to generate PR and to get people talking about your organisation ,so there's no wonder as to why so many brands are getting on board these days. April Fools posts often go viral and spark a lot of conversation, which ultimately links back to your brand. Not… Continue reading This Years Best April Fools Stunts

Student/PR

The Rise of YouTube – When did Vloggers Become so Important?

YouTube has been around since 2005 and was typically famed for music videos - yet fast forward 13 years and it's actually one of the most popular and influential platforms across the whole social web. Vloggers have been around for years but have only recently come to prevalence in the past few. They now have… Continue reading The Rise of YouTube – When did Vloggers Become so Important?

Student/PR

Why Trump is a PR Nightmare

Political views aside - as that's what I'm not here to talk about - whatever your opinions are on the current 45th President of the United States, Donald Trump are. I think one thing we can all agree on is that he is literally a PR's worst nightmare. But first off, lets talk about how… Continue reading Why Trump is a PR Nightmare