Black Friday marketing ploy
Student/PR

Black Friday – the best marketing ploy of our generation?

It's Black Friday, and I'd be lying if I said I'd not succumbed to the temptation of the sales once again this year (thanks GymShark & New Look). But, I'm always going to look at this day with two perspectives. The cynical marketeer in me knows that this is no more than a very well executed ploy, piggybacked off… Continue reading Black Friday – the best marketing ploy of our generation?

Lifestyle

How to Deal With Post-Christmas Blues

Christmas is, well to me, undoubtedly one of the best times of the year. The build up lasts for months - which may seem OTT for a one-day celebration. Nevertheless for the most of us, this holiday is an excuse to spend times with family, spoil and be spoilt and most importantly, enjoy cheat days… Continue reading How to Deal With Post-Christmas Blues