Working in PR - PR & Lifestyle blog
Student/PR

Happy work-iversary to me: looking back at my first year in PR

Today is my work-iversary at Tecmark. 12 months ago to the date, I was a timid (and not afraid to admit it) final year student walking through the doors of Portland Street for the very first time. Not really knowing what to expect. One thing I didn’t expect and never could have comprehended though is… Continue reading Happy work-iversary to me: looking back at my first year in PR

best companies on social media - PR & Lifestyle Blog - PR Blogger
Student/PR

These are the companies that have got social media sussed

Social media isn't an easy thing to nail. Getting your creative content bang on, while also at the same time making sure that nothing you write can be misconstrued is actually really challenging. And that's without mentioning understanding social algorithms and getting posting times exactly right. If you're in charge of a large social account… Continue reading These are the companies that have got social media sussed

Meet the PR Blogger - Helen Deverell - PR and Lifestyle Blogger
Meet the PR Blogger

Meet the PR Blogger – with Helen Deverell

Hello and welcome to my eleventh interview of my ‘meet the PR blogger’ series. I'm almost finished with this series, so if there's any PR bloggers reading this that would be interested in getting involved - please drop me a message! Keep your eyes out for new additions for the next few weeks though. This time round, my… Continue reading Meet the PR Blogger – with Helen Deverell

Nike's ad
Lifestyle

Answering the difficult questions: Nike’s latest ad – bold or poor?

Nobody ever moved forward by standing still, and similarly, nobody ever made noise by remaining quiet. In order to move mountains, you need to have the courage to push. And in fear of sounding a bit like a motivationalist, I'm going to say things in simpler terms. I think that Nike's 'Just Do It' ad… Continue reading Answering the difficult questions: Nike’s latest ad – bold or poor?

Tess Holliday in Cosmpolitan - a PR stunt?
Student/PR

Answering the difficult questions: is equality just a PR stunt?

PR is all about getting people talking about your brand right? Raising awareness, strengthening reputation, and so on. So, one could argue that doing something bold and different, that generates attention per se, is PR right? I mean, it's certainly something worth thinking about. When you look at it very, very bluntly, 'taking a stand… Continue reading Answering the difficult questions: is equality just a PR stunt?

Meet the PR blogger - Paul Sutton
Meet the PR Blogger

Meet the PR Blogger – with Paul Sutton

Hello and welcome to my tenth interview of my ‘meet the PR blogger’ series. I’m slowly but surely working my way through the masses of wonderful PR bloggers that i’ve interviewed – so keep your eyes out every week for new additions. I'm almost finished, so if there's any PR bloggers reading this that would be interested… Continue reading Meet the PR Blogger – with Paul Sutton

Scarlett London Listerine Influencer Ad
Lifestyle, Student/PR

#BringOutTheBold or #WatchTheChaosUnfold? – The ups & downs of Influencer marketing

Amid ongoing concerns around Influencer marketing and the way in which ads are presented, Listerine - or more so its parent company Johnson & Johnson - has landed itself in the belly of the beast this week. Within just weeks of an investigation being launched surrounding Influencer marketing and how transparent bloggers need to be,… Continue reading #BringOutTheBold or #WatchTheChaosUnfold? – The ups & downs of Influencer marketing

Student/PR

Job opening: PR person needed to save Roxanne Pallett

Disclaimer: there isn't an actual job opening to save Roxanne Pallet's reputation. That was simply me, trying to be clever. Sorry if you came here seeking a PR job. Is there a PR in the country, no, the world who can save Roxanne Pallett? I'm not sure. After hearing the cringe-worthy statement this morning from 'Roxy'… Continue reading Job opening: PR person needed to save Roxanne Pallett

Student/PR

The oh-so trivial problems of your everyday copywriter

Though i'm technically a 'digital PR executive'; copywriting has been - and still is - a big part of my job. When I started interning at Tecmark last year, I began with writing blogs and articles for some of their smaller clients. I didn't know it at the time, but this was the start of… Continue reading The oh-so trivial problems of your everyday copywriter

Meet the PR blogger
Meet the PR Blogger

Meet the PR Blogger – with Laura Sutherland

Hello and welcome to my ninth interview of my ‘meet the PR blogger’ series. I didn't think this series would still be running over 2 months since I put the feelers out, but here we are! This just goes to show the amount of incredible names within this industry and just how willing they are to help… Continue reading Meet the PR Blogger – with Laura Sutherland