Sorry for the slight AWOL recently - i've been very busy moving out of university and freelancing, my blog has suffered at the hands of this and i'm all too aware. I'll be putting extra effort in to getting posts out for you guys soon, both lifestyle and PR. But for now, I have another… Continue reading It’s Time to Call the Shots on Gun Law
YouTube has been around since 2005 and was typically famed for music videos - yet fast forward 13 years and it's actually one of the most popular and influential platforms across the whole social web. Vloggers have been around for years but have only recently come to prevalence in the past few. They now have… Continue reading The Rise of YouTube – When did Vloggers Become so Important?
Political views aside - as that's what I'm not here to talk about - whatever your opinions are on the current 45th President of the United States, Donald Trump are. I think one thing we can all agree on is that he is literally a PR's worst nightmare. But first off, lets talk about how… Continue reading Why Trump is a PR Nightmare
Instagram, to an extent, is the marmite of social media. But whether you love it or hate it, you cannot deny it if the influence it has over so many people in this day and age. Being influential isn't a bad thing - people not feeling good enough as a result of what they see… Continue reading Why it’s Time to Ditch the Insta-Envy
I'm a big fan of writing about current mishaps and mess-ups that I take note of in the press. Marketing is one of those things that has to be done right. If not, it has the capacity to possibly destroy your brand reputation and ultimately, cause business failure. Here are some of the biggest marketing mess-ups… Continue reading Marketing Mishaps 101
I noticed a story on the commute to work this morning regarding Topshop and a misconstrued product of theirs hitting headlines. When I saw the shirt I won't lie, I can 100% see how it's been taken badly (after I openly spoke out about the H&M crisis being nothing more than an overreaction). The shirt… Continue reading Topman – in Bad Taste?
I've been writing from an early age (and by early age I mean writing stories on our computer with the dial up modem when I was about 7 years old) and I've always loved it. So, why am I studying PR and not journalism? Wouldn't that be more my style? Maybe, but when I started uni… Continue reading Getting my Voice Heard
Something that caught my eye this evening was the movements of famed polo brand Lacoste and their bold new resigns of the renowned white polo under their 'Save the Species' campaign'. Their new, limited edition designs will replace the iconic crocodile with an endangered species and will only sell as many polos as there are… Continue reading Lacoste Just Dropped a Groundbreaking Campaign
As far as in-app update mistakes go, Snapchat topped the tables this week with their completely resigned interface that came with no prior warning or option to update. I think it's safe to say, having the app myself and following social media comments, that there's not a person who favours this update to its previous… Continue reading Snapchat and the $1.3 billion Mistake
Oxfam ought to take a step in UNICEFs direction, with their recent breaking news announcement that Deputy Director Justin Forsyth is resigning after facing three complaints of inappropriate behaviour towards female staff. The ex-boss of UNCIEF and Save the Children was said to have 'unreservedly apologised' to the three female staff at the head of… Continue reading Justin Forsyth Resigns from UNICEF – a Step in the Right Direction