Nobody ever moved forward by standing still, and similarly, nobody ever made noise by remaining quiet. In order to move mountains, you need to have the courage to push. And in fear of sounding a bit like a motivationalist, I'm going to say things in simpler terms. I think that Nike's 'Just Do It' ad… Continue reading Answering the difficult questions: Nike’s latest ad – bold or poor?
PR is all about getting people talking about your brand right? Raising awareness, strengthening reputation, and so on. So, one could argue that doing something bold and different, that generates attention per se, is PR right? I mean, it's certainly something worth thinking about. When you look at it very, very bluntly, 'taking a stand… Continue reading Answering the difficult questions: is equality just a PR stunt?
Sorry for the slight AWOL recently - i've been very busy moving out of university and freelancing, my blog has suffered at the hands of this and i'm all too aware. I'll be putting extra effort in to getting posts out for you guys soon, both lifestyle and PR. But for now, I have another… Continue reading It’s Time to Call the Shots on Gun Law
I've been meaning to write this post for a while now to get some advice out to my fellow PR students since I almost no longer fall under that category. (Scary!) My education journey is nearing closure and I'm now ready to get myself out there in the world of PR. Yet 3 years ago… Continue reading How to Ace your PR Course
Today marks the start of the 31-year strong McDonalds Monopoly promotion. An in-play 'game' that involves the collection of monopoly tiles in order to win a range of prizes. From a PR perspective, the fact this game is still running over thirty years later with very few adjustments to it is extremely impressive and really is worth… Continue reading How McDonalds Monopolised the in-play Fast Food Industry (literally)
I'm a big fan of writing about current mishaps and mess-ups that I take note of in the press. Marketing is one of those things that has to be done right. If not, it has the capacity to possibly destroy your brand reputation and ultimately, cause business failure. Here are some of the biggest marketing mess-ups… Continue reading Marketing Mishaps 101
So (hopefully) you now know whether you want to work within an in-house organisation or in an agency (see my last blog post from #MyPRJob). The next question is: what different jobs in PR out there? Before I started working within PR, I didn't really know what kind of job i'd be looking for as a… Continue reading #MyPRJob – what are the different jobs in PR?
New Look announced late this week that they'll be closing over 60 stores in the U.K. which will see the loss of a potential 980 jobs. A organisation which was once one of the national leaders in the high-street fashion industry is set to close a number of its stores in a desperate 'rescue plan'… Continue reading Is This the End of the Road for New Look?
I was a big fan of NME growing up and still continued to support them even as the copies grew smaller and smaller; even now I tend to pick one up on the way in to work. So, when I heard on the radio that today is to see their last ever printed copy go… Continue reading NME Wave Bye-Bye to Print 👋🏻
I've been writing from an early age (and by early age I mean writing stories on our computer with the dial up modem when I was about 7 years old) and I've always loved it. So, why am I studying PR and not journalism? Wouldn't that be more my style? Maybe, but when I started uni… Continue reading Getting my Voice Heard