Tess Holliday in Cosmpolitan - a PR stunt?
Student/PR

Answering the difficult questions: is equality just a PR stunt?

PR is all about getting people talking about your brand right? Raising awareness, strengthening reputation, and so on. So, one could argue that doing something bold and different, that generates attention per se, is PR right? I mean, it's certainly something worth thinking about. When you look at it very, very bluntly, 'taking a stand… Continue reading Answering the difficult questions: is equality just a PR stunt?

Student/PR

Victoria Secret in Huge Decline – But Why?

Admittedly, I myself, an only-just post-teen had not heard of  Victoria Secret until a few years ago, but since then I admired their growing popularity - especially amongst the younger age groups. However these past few months all I've noticed are criticisms of the brand: where are the 'realistic' models? Where are the products that… Continue reading Victoria Secret in Huge Decline – But Why?