Meet the PR blogger - Paul Sutton
Meet the PR Blogger

Meet the PR Blogger – with Paul Sutton

Hello and welcome to my tenth interview of my ‘meet the PR blogger’ series. I’m slowly but surely working my way through the masses of wonderful PR bloggers that i’ve interviewed – so keep your eyes out every week for new additions. I'm almost finished, so if there's any PR bloggers reading this that would be interested… Continue reading Meet the PR Blogger – with Paul Sutton

Student/PR

Marketing Mishaps 101

I'm a big fan of writing about current mishaps and mess-ups that I take note of in the press. Marketing is one of those things that has to be done right. If not, it has the capacity to possibly destroy your brand reputation and ultimately, cause business failure. Here are some of the biggest marketing mess-ups… Continue reading Marketing Mishaps 101

Student/PR

A Good Idea and a Poor Execution

I'm forever going over the importance of social media, and today I have yet another example of how not to use it. Brewdog, the self-proclaimed 'hardcore' beer brand was picked up in the news today regarding their latest product: the Pink IPA. A product which, if you actually read about it has a pretty interesting concept behind.… Continue reading A Good Idea and a Poor Execution