I'm learning a lot in this industry, and I'm learning it fast. Something I've picked up on while dotting in and out of the PR industry over the past year and a half is that there seems to be this thing between PRs and journalists. They find one and other really hard to work with... Apparently. I've… Continue reading Let’s talk about journalists & PRs
I've been meaning to write this post for a while now to get some advice out to my fellow PR students since I almost no longer fall under that category. (Scary!) My education journey is nearing closure and I'm now ready to get myself out there in the world of PR. Yet 3 years ago… Continue reading How to Ace your PR Course
The saying 'time flies' couldn't ring more true when it comes to my university experience. I literally blinked and it was over. Don't get me wrong, whenever I heard that from a family member or an older friend I had to force myself not to eye roll, yet here I am three years down the… Continue reading Three Cheers for Three Years
YouTube has been around since 2005 and was typically famed for music videos - yet fast forward 13 years and it's actually one of the most popular and influential platforms across the whole social web. Vloggers have been around for years but have only recently come to prevalence in the past few. They now have… Continue reading The Rise of YouTube – When did Vloggers Become so Important?
Political views aside - as that's what I'm not here to talk about - whatever your opinions are on the current 45th President of the United States, Donald Trump are. I think one thing we can all agree on is that he is literally a PR's worst nightmare. But first off, lets talk about how… Continue reading Why Trump is a PR Nightmare
Instagram, to an extent, is the marmite of social media. But whether you love it or hate it, you cannot deny it if the influence it has over so many people in this day and age. Being influential isn't a bad thing - people not feeling good enough as a result of what they see… Continue reading Why it’s Time to Ditch the Insta-Envy
I'm a big fan of writing about current mishaps and mess-ups that I take note of in the press. Marketing is one of those things that has to be done right. If not, it has the capacity to possibly destroy your brand reputation and ultimately, cause business failure. Here are some of the biggest marketing mess-ups… Continue reading Marketing Mishaps 101
So (hopefully) you now know whether you want to work within an in-house organisation or in an agency (see my last blog post from #MyPRJob). The next question is: what different jobs in PR out there? Before I started working within PR, I didn't really know what kind of job i'd be looking for as a… Continue reading #MyPRJob – what are the different jobs in PR?
New Look announced late this week that they'll be closing over 60 stores in the U.K. which will see the loss of a potential 980 jobs. A organisation which was once one of the national leaders in the high-street fashion industry is set to close a number of its stores in a desperate 'rescue plan'… Continue reading Is This the End of the Road for New Look?
I was a big fan of NME growing up and still continued to support them even as the copies grew smaller and smaller; even now I tend to pick one up on the way in to work. So, when I heard on the radio that today is to see their last ever printed copy go… Continue reading NME Wave Bye-Bye to Print 👋🏻