Where did public relations come from and where is it headed?
Student/PR

Public Relations – Where Did it Come From & Where is it Headed?

Public Relations, one could argue has been around since the dawn of time. Ever since humans have been able to talk they’ve been able to persuade. But, when did we begin to make a business out of it, and where is it headed? So, what is Public Relations? First things first, what is PR? Defined by the… Continue reading Public Relations – Where Did it Come From & Where is it Headed?

Student/PR

A MAGA Bad Idea?

Pardon the in-bad-taste pun in the title, and try not to let it distract you from the matter in hand. Whether you're a K.W. fan or not, you'd still have to be kinda' a hermit to have let his recent Twitter activity slip your eye. Ahead of his latest product launch, Kanye has took to… Continue reading A MAGA Bad Idea?

Lifestyle

How to Improve your Domain Authority

Having worked in digital PR for a while, I've picked up quite a bit, especially in terms of SEO and SERPs etc. One of the most interesting things I found out about however was Domain Authority, a term i'd not heard of before working but could have done with knowing about as a blogger. So,… Continue reading How to Improve your Domain Authority

Lifestyle

Three Cheers for Three Years

The saying 'time flies' couldn't ring more true when it comes to my university experience. I literally blinked and it was over. Don't get me wrong, whenever I heard that from a family member or an older friend I had to force myself not to eye roll, yet here I am three years down the… Continue reading Three Cheers for Three Years

Student/PR

A Not-So Unfortunate PR Plan

PSA: my new favourite Twitter account, (as of today) is the Series of Unfortunate Event's page. I often talk about what happens when brands get their PR wrong, but what happens when they get it right? I often see a lot of good PR, I mean, it's all around us every day (whether you realise… Continue reading A Not-So Unfortunate PR Plan

Student/PR

The Jenner Pregnancy

If you're a keen Twitter user, you'd have undoubtedly heard the saying 'the devil works hard but Kris Jenner works harder' following whichever Kardashian/Jenner stunt has hit the news last. UPDATE: I wrote this post a while ago, but since I did the latest Kardashian drama that has come to light is that Chloe Kardashians… Continue reading The Jenner Pregnancy

Student/PR

This Years Best April Fools Stunts

The 1st April is always a good time to generate PR and to get people talking about your organisation ,so there's no wonder as to why so many brands are getting on board these days. April Fools posts often go viral and spark a lot of conversation, which ultimately links back to your brand. Not… Continue reading This Years Best April Fools Stunts

Student/PR

The PR Domino Effect

I'm a sucker (pardon the pun) for a good PR movement, and the reduction of straws in major restaurant chains is a certain exemplar of one. Bye-bye to plastic straws This year has seen many big names in the industry waving goodbye to plastic straws in a bid to end the 'plastic tide' of waste… Continue reading The PR Domino Effect

Student/PR

Let’s Talk about Film PR

I've worked in multiple agencies and i've PR'ed for a music management company yet something (until the start of this semester) I'd not yet come across in my PR journey was film PR. What I learned about film PR One of my biggest assignments this semester is based around film promotion and PR and it's… Continue reading Let’s Talk about Film PR

Student/PR

Snapchat and their Second Crisis of 2018

Ah Snapchat, it hasn't been a good year so far has it? After losing an estimated $1.3billion following an unwelcomed update, and being disowned by Kylie Jenner (one of their biggest advocates) on the back of that, it could have been thought that Snapchat had seen their last dose of crisis' for the year, but… Continue reading Snapchat and their Second Crisis of 2018