We all (and when I say 'we', I largely mean 'me') love it. The Coca-Cola Christmas truck. Because nothing quite says 'it's the festive period!' like a big red truck handing out free canned drinks, right? Well, whether you're a fan or not, it's undeniable that Coca-Cola has enjoyed an entirely successful longstanding Christmas marketing… Continue reading Is there any place for marketing campaigns like Coca-Cola’s Christmas truck in 2018?
How can you make a change if you're just one person, right? That's what I always used to believe until I came across this quote (back in the good ol' 2013 Tumblr days). Be the change you want to see in the world And ever since then, it really did begin to change my outlook… Continue reading Your voices count. Really, they do!
When was the last time you heard Brexit being widely spoken about? Probably before the Conservative party conference right? If you're nodding your head right now in agreement, you should know this is no coincidence at all.
The Apprentice starts on the 3rd October and, though I've not typically religiously watched it in the past, I'm excited to delve into it. This year I'm devoted to watching it every night as I feel like I can learn a lot from it, oh and not to mention it's right up my street. It's… Continue reading How I’d play it if I was on The Apprentice
Nobody ever moved forward by standing still, and similarly, nobody ever made noise by remaining quiet. In order to move mountains, you need to have the courage to push. And in fear of sounding a bit like a motivationalist, I'm going to say things in simpler terms. I think that Nike's 'Just Do It' ad… Continue reading Answering the difficult questions: Nike’s latest ad – bold or poor?
PR is all about getting people talking about your brand right? Raising awareness, strengthening reputation, and so on. So, one could argue that doing something bold and different, that generates attention per se, is PR right? I mean, it's certainly something worth thinking about. When you look at it very, very bluntly, 'taking a stand… Continue reading Answering the difficult questions: is equality just a PR stunt?
Disclaimer: there isn't an actual job opening to save Roxanne Pallet's reputation. That was simply me, trying to be clever. Sorry if you came here seeking a PR job. Is there a PR in the country, no, the world who can save Roxanne Pallett? I'm not sure. After hearing the cringe-worthy statement this morning from 'Roxy'… Continue reading Job opening: PR person needed to save Roxanne Pallett
I did great in my GCSEs, but my A-Levels? Not so much. And for a long time I let myself believe that my grades were vindictive of my intelligence and my abilities. Now, its GCSE results day today, and I couldn't let this day pass without saying something. Without expressing my own take on this occasion… Continue reading Everybody is a genius
I couldn't not talk about this. It caught my eye in the news this week that a scheme in Oxford called Greater Change is trialling 'homeless QR codes in London'. It works by giving a homeless person a barcode which they should wear around their necks on a lanyard. Then, the 'ever-so-busy' passer by can… Continue reading Scanning homeless people – has the world gone completely mad?
Sorry for the slight AWOL recently - i've been very busy moving out of university and freelancing, my blog has suffered at the hands of this and i'm all too aware. I'll be putting extra effort in to getting posts out for you guys soon, both lifestyle and PR. But for now, I have another… Continue reading It’s Time to Call the Shots on Gun Law